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Timing is everything for an end of year email - you don't want to send it too early, and you don't want to send it too late. So when is the best time to send one?
For the best results, aim to send year-end emails in early December when engagement is highest, and recipients are actively thinking about year-end processes and goals. Once you decide on your send date, make sure to create a work back plan from that date so you know what milestones you need to hit and when.
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Get the playbook on creating an end of year email, with step-by-step breakdown.
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