Using Data to Build Trust with your Customers

Customer retention should always be a priority for B2B companies, but it’s especially important during a recession or economic downturn. And in order for customers to stick around, they have to trust you. In this on-demand webinar, we’ll share the step-by-step process of how to build trust with customers by sharing data-driven content throughout the customer lifecycle.

Watch anytime as Matik Head of Technical Account Management, Spencer Davison and Content Marketing Manager, Rachel Skroback as they dive into:

Watch Anytime:

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Key Takeaways
Data-Driven Content
What is data-driven content and what purpose does it serve?
Building Data-Driven Content
Creation step by step
Delivery of Data-Driven Content
Serving and scaling throughout the customer journey and using to build trust with your customers
Matik's Hierarchy of Data
Different types of data and how they rank
Spencer Davison
Head of Technical Account Management, Matik
Rachel Skroback
Content Marketing Manager, Matik